Domain knowledge and engineering,
in the same room

Between 70 and 80 per cent of enterprise AI projects fail to reach production. Very few of them fail because the technology could not do the job.

They fail because the people who understood the marketing operation could not build the system, and the people who could build the system had never run a trade promotion cycle, a lead funnel or a brand monitoring desk. The requirements get lost in the handover. The pilot works. The rollout does not.

We built AGENTS.inc to close that gap. Our people have run these functions in operational leadership roles and have engineering histories at Fraunhofer, SAP and Volkswagen. We publish the annual Marketing Tech Monitor, which has become the reference framework for marketing technology in the German-speaking market. And we ship production systems — into SAP estates, into Salesforce, into InDesign workflows, at companies where a wrong price is a legal matter.

That combination is why customers hand us work in areas where a pure technology vendor would not be trusted, and why our deployments are running rather than piloting.

In 2026 Everest Group named us one of 27 companies worldwide on its Agentic AI Products PEAK Matrix®, and one of only two German companies on the list. Read what that means.

Publications

The conceptual foundations of this model, and its implementation, have been described across a body of published work.

The Marketing Tech Monitor